Paper Cut advertising Campaign . . .

Last project I only briefly touched on paper cutting, and all of the samples had been done by hand, inspired by the work of Rob Ryan, after visiting his shop in Columbia Road last Saturday, I wanted to apply this technique to the advertising posters for the magazine, promoting the launch of the first issue.
























I think the paper cutting technique represents the publication perfectly, with the use of recycled papers to make the paper cuts, as well as being an innovative approach to publication advertising as it's something that I've not ever seen done.

I had some help with the initial four designs, as my drawing skills are no where near good enough, but these are the designs that we came up with, developing some of the initial samples created in MPP -
























































I have booked to have an induction on the laser cutter on Friday with Ed in the workshop, I have had to scan in all of the designs, and live trace them in illustrator, which proved to be a very long process, as some of the lines were broken, I then had to change the line stroke to 0.01mm, as well as the line colour to red, so that the laser cutter would cut the paper rather than engrave it.

I found it a very beneficial process in that it re-acquainted me with Illustrator, a software I have barely used since second year, I also picked up some new skills, which will hopefully aid me when it comes to developing these designs further. I would also like to incorporate the laser cutter into my business cards in some way for PP.